Ads Optimization

Growth Marketing Manager

Ho Chi Minh - Viet Nam

Product

• Marketing

Advocate the benefits of AI Agents to solopreneurs through compelling educational content and storytelling. Develop and implement strategies to acquire thousands of users through organic reach, community building, and product-led growth loops. Create educational content (videos, blogs, social) to explain our tech and promote as a productivity tool for solo users. Improve the user journey from "discovery" to "2-minute setup" to "active daily use." Continuously experiment with new channels and messaging to scale our user base.

Negotiation

Featured Job

Head of Marketing

Ho Chi Minh - Viet Nam

Product

• Marketing

Global Strategy: Define and execute the company's marketing and go-to-market strategy, aligning investments with growth objectives and revenue priorities. AI-First Marketing: Build and scale a modern, data-driven organization that leverages automation, predictive insights, generative AI, and emerging technologies to enhance decision-making, execution efficiency, and customer engagement. Revenue Impact: Own marketing's contribution to pipeline generation, product adoption, customer retention, and expansion. Functional Leadership: Lead Demand Generation, Performance Marketing, Creative & Brand, Community, and Product Marketing to deliver a unified customer journey. Cross-Functional Collaboration: Partner with Product, Sales, and Customer Success leaders to execute integrated go-to-market strategies for new products, market expansion, and strategic growth opportunities. Customer-Centric Growth: Combine data, AI capabilities, market intelligence, and experimentation to optimize acquisition, conversion, and lifecycle performance. Operational Excellence: Establish scalable operating mechanisms, performance measurement frameworks, and analytics capabilities to continuously improve ROI and business impact. Thought Leadership: Position the company as the leading voice in AI-augmented software testing through category creation, community engagement, and brand-building initiatives.

Negotiation

Marketing Lead/ Lead UA

Ha Noi - Viet Nam

Product

• Marketing

Taking ownership of the marketing P&L for the game portfolio (IAA & IAP) Developing tailored UA strategies for each monetization model Identifying market opportunities, target audiences, and scaling roadmaps Planning, executing, and optimizing UA campaigns across various platforms Managing UA budgets and ensuring optimal ROI Optimizing key metrics and ensuring strong UA performance Planning and leading creative strategy Collaborating with production teams to build efficient creative pipelines Optimizing store listings through A/B testing and scaling creative production Demonstrating proficiency in campaign tracking tools, analyzing data, and making timely optimizations to improve CPI, ROAS, and LTV Advising stakeholders on data-driven decision making Collaborating with Product teams to optimize ad frequency, ad placement, pricing, offers, and in-game economy Ensuring alignment between UA and monetization to maximize LTV Analyzing markets, trends, competitors, and industry benchmarks Conducting market research reports Allocating resources, establishing KPIs, and managing team performance Training, mentoring, and developing the team Building a culture that is data-driven, testing-first, and ownership-focused

Negotiation