Brand Marketing Lead

ABOUT CLIENT

Our client is a software company focused in blockchain-technology based in Vietnam

JOB DESCRIPTION

Strategy and Vision:
Create a strategic plan in line with business objectives and target audience
Establish brand positioning, value proposition, and messaging framework
Develop a long-term vision and plan for the brand
 
Identity and Guidelines:
Supervise the visual identity of the brand and establish a unified style guide
Ensure uniform brand application across marketing and communications
 
Integrated Marketing and Campaigns:
Direct the development and implementation of multi-channel marketing campaigns
Coordinate the creation of compelling content to represent the brand
 
Team Management and Collaboration:
Head and guide a high-performing brand marketing team
Collaborate with different departments to ensure brand consistency and alignment

JOB REQUIREMENT

4-7 years of experience in brand strategy, marketing, and management required (in-house and/ or agency settings).
Demonstrated success in leading brand development for consumer products and services
Exceptional strategic and creative thinking abilities to communicate complex concepts through brand narratives
Strong communication, collaboration, and leadership skills for executive-level work
Proficiency in data analysis and use of metrics for brand and marketing decisions
Experience in building, leading, and motivating cross-functional teams
Excellent English proficiency

WHAT'S ON OFFER

Salary review twice a year
Full salary during probation
Additional 13th-month salary and performance bonuses
Comprehensive insurance coverage as per Vietnam Labor Law
Premium healthcare insurance benefits
12 days of annual leave plus extra leave options
Benefits for transportation, meals, and team-building activities
Provided with necessary work equipment
Company trips and team-building events annually
Opportunities for career development and training
Supportive and pleasant work environment
Standard 8-hour workday, Monday to Friday
Stocked pantry with food and drinks
Additional surprise benefits

CONTACT

PEGASI – IT Recruitment Consultancy | Email: recruit@pegasi.com.vn | Tel: +84 28 3622 8666
We are PEGASI – IT Recruitment Consultancy in Vietnam. If you are looking for new opportunity for your career path, kindly visit our website www.pegasi.com.vn for your reference. Thank you!

Job Summary

Company Type:

Product

Technical Skills:

Non-tech

Location:

Ho Chi Minh - Viet Nam

Working Policy:

Onsite

Job ID:

J01666

Status:

Close

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