Brand Marketing Specialist

ABOUT CLIENT

Our client is a software company focused in blockchain-technology based in Vietnam

JOB DESCRIPTION

Develop a strategic plan for brand development in line with business goals and target audience
Establish the positioning, value proposition, and messaging framework of the brand
Create a long-term vision and roadmap for the brand
Supervise the visual identity of the brand and create a consistent style guide
Ensure uniform brand representation across all marketing and communications
Take charge of planning and executing multi-channel marketing campaigns
Coordinate the development of engaging content to represent the brand
Supervise and guide a proficient brand marketing team
Collaborate across departments to ensure brand cohesion

JOB REQUIREMENT

Preferably 5-7 years of relevant experience in brand strategy, marketing, and management, with experience working in-house or at an agency
Demonstrated success in leading brand development and transformations for user-focused products and services
Strong ability to think strategically and creatively, effectively translating complex ideas into impactful brand stories
Excellent communication, collaboration, and leadership skills at an executive level
Proficiency in data analysis and leveraging metrics to inform branding and marketing strategies
Experience in establishing and motivating high-performing, diverse marketing teams
Passion for and knowledge of the Web3 industry
Proficient in English
Past experience as a senior brand executive at a prominent startup or established brand
Familiarity with emerging technologies and digital trends

WHAT'S ON OFFER

Salary review twice a year
Full salary during probation
Additional 13th-month salary and performance bonuses
Comprehensive insurance coverage as per Vietnam Labor Law
Premium healthcare insurance benefits
12 days of annual leave plus extra leave options
Benefits for transportation, meals, and team-building activities
Provided with necessary work equipment
Company trips and team-building events annually
Opportunities for career development and training
Supportive and pleasant work environment
Standard 8-hour workday, Monday to Friday
Stocked pantry with food and drinks
Additional surprise benefits

CONTACT

PEGASI – IT Recruitment Consultancy | Email: recruit@pegasi.com.vn | Tel: +84 28 3622 8666
We are PEGASI – IT Recruitment Consultancy in Vietnam. If you are looking for new opportunity for your career path, kindly visit our website www.pegasi.com.vn for your reference. Thank you!

Job Summary

Company Type:

Crypto-focused software, Blockchain

Technical Skills:

Marketing

Location:

Ho Chi Minh - Viet Nam

Working Policy:

Salary:

Negotiation

Job ID:

J01501

Status:

Close

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