Digital Executive

ABOUT CLIENT

Our client is a startup company, building a trading platform with half a million users in 20 countries

JOB DESCRIPTION

Research Effective Content Angles & Keywords
Conduct market and competitor research to identify appealing keywords, messages, and visuals.
Regularly update platform financial content policies to ensure compliance.
Continuously refine targeting based on real-world data, identifying effective segments and new opportunities.
Develop Diverse Creative Content
Collaborate with designers and copywriters to produce high-quality videos, text, and images optimized for Facebook.
Experiment with various content frameworks and narratives, ensuring compliance while showcasing value (e.g., investment courses, in-depth materials, events).
Maintain a fresh and relevant content source to engage viewers and increase conversion rates.
Execute & Optimize Advertising Strategies
Launch, monitor, and adjust Facebook campaigns using advanced targeting, bidding, and segmentation techniques.
Perform A/B and multivariate testing to improve ad effectiveness, audience selection, and optimization of landing pages.
Track CPA, CTR, Conversion, and ROAS metrics, optimizing budgets and strategies to maximize profitability.

JOB REQUIREMENT

3-5 years of experience in managing Facebook Ads for investment or financial products with strict regulations
Successful in optimizing full-funnel campaigns to enhance lead quality and conversion rates
Understanding of platform policies and financial marketing regulations
Strong data analysis, A/B testing, and performance-based scaling skills
Good communication, flexibility in fast-changing environment

WHAT'S ON OFFER

Standard A-grade office with separate lunch accommodation, comfortable.
VBI health insurance
12 days of annual leave
Quarterly travel opportunities
Dynamic and youthful working environment

CONTACT

PEGASI – IT Recruitment Consultancy | Email: recruit@pegasi.com.vn | Tel: +84 28 3622 8666
We are PEGASI – IT Recruitment Consultancy in Vietnam. If you are looking for new opportunity for your career path, kindly visit our website www.pegasi.com.vn for your reference. Thank you!

Job Summary

Company Type:

Product

Technical Skills:

Non-tech, Marketing

Location:

Ha Noi - Viet Nam

Working Policy:

Onsite

Salary:

Negotiation

Job ID:

J01651

Status:

Close

Related Job:

Senior Planning Specialist

Ha Noi - Viet Nam

Product

  • Non-tech

Develop short-term, midterm, and long-term business plans aligned with organizational strategy Analyze financial data, revenue, cost structures, and operational KPIs to propose optimization solutions Monitor plan execution and prepare regular performance reports for management Assist in preparing budgets and tracking expenses Collaborate with other departments to gather information and align plans Conduct market research, competitor analysis, and identify growth opportunities Suggest improvements in planning and reporting processes Identify and report risks or issues that may affect planning

Negotiation

View details

Sales Executive (B2B)

Ha Noi - Viet Nam

Product

  • Sale
  • Non-tech

Reach out to potential clients in hospitals, clinics, and corporate settings to advocate for our laboratory testing services Devise and execute sales strategies to surpass revenue objectives Meet monthly, quarterly, and yearly sales targets Engage in negotiations and secure agreements with clients Stay updated on industry developments and competitive actions to adapt strategies Coordinate with internal teams on specific initiatives Produce client reports and sales predictions for management purposes

Negotiation

View details

Marketing Expert

Ha Noi - Viet Nam

Product

  • Marketing
  • Non-tech

Forge and put into effect comprehensive marketing plans that are in sync with business targets. Strategize and supervise marketing endeavours spanning digital and traditional platforms. Supervise brand positioning, messaging, and content strategies. Undertake market research and analyze competitors to spot growth possibilities. Track campaign progress and fine-tune strategies based on performance indicators and data-driven insights. Cooperate with Sales, Performance, and Creative departments to guarantee harmony and efficacy. Handle marketing budgets and ensure economical spending. Put forward fresh marketing projects to enrich brand recognition and market presence.

Negotiation

View details