Marketing Leader

JOB DESCRIPTION

Develop and execute comprehensive marketing strategies to drive acquisition of companies using our job posting packages, enhance retention, and increase brand visibility.
Manage and optimize performance marketing campaigns (Google Ads, Meta, LinkedIn, SEO/SEM, affiliate marketing).
Lead content and brand communication strategies, ensuring consistency across all channels (website, social media, email marketing, events, partnerships).
Analyze marketing performance data, generate insights, and adjust strategies to achieve KPIs.
Collaborate closely with Sales, Product, and Customer Service teams to ensure alignment in messaging and objectives.
Manage marketing budgets efficiently and report ROI on campaigns.
Build and lead a small marketing team, providing guidance, mentorship, and performance evaluation.
Explore and implement new tools or channels to improve marketing efficiency and engagement.
Support employer branding and community engagement initiatives such as webinars, HR events, or industry talks.

JOB REQUIREMENT

Bachelor's degree in Marketing, Communications, Business, or related fields.
4-8 years of marketing experience, preferably in tech, e-commerce, SaaS, or recruitment services.
Proven experience in digital marketing, brand management, and campaign optimization.
Strong analytical skills and experience leveraging data-driven insights to improve marketing performance.
Excellent communication, leadership, and project management skills.
Hands-on experience with marketing tools such as Google Analytics, Meta Ads Manager, CRM platforms, and marketing automation tools.
Fluent in English (written and spoken).
Preferred
Experience working in high-growth environments like Shopee, Lazada, or other large digital platforms.
Familiarity with HR tech, recruitment, or subscription-based business models.

WHAT'S ON OFFER

Income & Achievement
Full SHUI as Vietnamese Law
Competitive salary, salary review once a year
13th month salary and Annual Performance Bonus
MVP and Shining star awards at the end of year
Workplace Happiness
Premium Private Medical Insurance PVI (including 24/7 accident insurance)
Annual health check
15-day annual leave and 01-day Christmas leave
90-min menstrual leave for women
Company trip, YEP and monthly gathering time
Gifts on special occasion and fully stocked snack corner
Sponsored training courses and book purchase quarterly
Be well-equipped with new working equipment
Global and professional working environment

CONTACT

PEGASI – IT Recruitment Consultancy | Email: recruit@pegasi.com.vn | Tel: +84 28 3622 8666
We are PEGASI – IT Recruitment Consultancy in Vietnam. If you are looking for new opportunity for your career path, kindly visit our website www.pegasi.com.vn for your reference. Thank you!

Job Summary

Company Type:

Product, Fintech

Technical Skills:

Location:

Ho Chi Minh - Viet Nam

Working Policy:

Onsite

Salary:

Negotiation

Job ID:

J01934

Status:

Active

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