User Acquisition (UA) Marketing

ABOUT CLIENT

Our client is a pioneering technology company specializing in innovative AI solutions. They focus on transforming industries through advanced machine learning algorithms and data analytics. By leveraging cutting-edge technology, Our client empowers businesses to enhance efficiency, improve decision-making, and drive growth, revolutionizing the future of work and enabling smarter operations.

JOB DESCRIPTION

Create monthly and quarterly user acquisition plans for mobile applications, including performance evaluation and forecasting.
Plan, manage, and optimize user acquisition campaigns across various channels to meet return on ad spend, revenue, and profit targets.
Collaborate with advertising network representatives to plan campaigns and enhance performance.
Analyze and improve App Store Optimization for both iOS and Android platforms.
Work with product and creative teams to develop high-quality advertisements, including videos, banners, and playable ads; test variations and refine based on performance data.
Collaborate with product teams and designers to analyze in-app user behavior, enhance retention, and optimize monetization strategies.
Conduct market research for creative ideas, product enhancements, and competitor analysis while staying informed about market trends and emerging user acquisition opportunities.
Perform additional tasks as assigned by the team lead or manager.

JOB REQUIREMENT

1+ year in digital marketing or mobile app/game user acquisition
Hands-on experience managing Google, Facebook, and TikTok ads (VND 10M+/day budget)
Knowledge of mobile marketing analytics (AppsFlyer, Adjust, Firebase, Sensor Tower, data.ai)
Experience planning, optimizing, and scaling paid UA campaigns
Strong analytical, communication, and problem-solving skills
Fluent English and ability to work in a fast-paced team environment
Nice to Have
Experience in app, gaming, or cross-border marketing
Familiarity with Firebase, MMPs, BI tools, and Agile methodologies
Interest in AI products and applications
Understanding of global mobile app/game markets

WHAT'S ON OFFER

Regular performance reviews twice a year.
Full salary during probation period.
Monthly lunch allowance provided.
Various bonuses offered including bi-annual performance bonuses, 13th-month salary, and holiday bonuses.
Ample opportunities for professional development with a clear path for advancement and support for training and courses.
Modern and supportive work environment with scenic city views.
Emphasis on sharing culture and access to latest technologies, as well as a supportive team.
Employee-focused culture with well-equipped workstations, afternoon snacks, nap area, and a pantry filled with snacks and drinks, entertainment zone, and library.
Comprehensive benefits such as premium health check package, regular team building activities, and company trips.

CONTACT

PEGASI – IT Recruitment Consultancy | Email: recruit@pegasi.com.vn | Tel: +84 28 3622 8666
We are PEGASI – IT Recruitment Consultancy in Vietnam. If you are looking for new opportunity for your career path, kindly visit our website www.pegasi.com.vn for your reference. Thank you!

Job Summary

Company Type:

Product

Technical Skills:

Marketing, Non-tech

Location:

Ho Chi Minh - Viet Nam

Working Policy:

Onsite

Job ID:

J01843

Status:

Active

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